me ISSEY MIYAKE

&Form was engaged in art direction of the total advertising materials for the fashion brand; me ISSEY MIYAKE for three years from 2015 to 2017. The work included formulation of universal design guidelines and production of advertising, and shop/exhibition banners for both international and domestic use. It realized a new approach to render not only the beauty and functionality of three-dimensional garments when worn, but also the beauty of their form when not.

Client:
ISSEY MIYAKE

Scope of work:
Art direction & design
Catalogue
Printed matter
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