NRI｜Design Consulting Division

A key visual for cross-disciplinary boundary crossing.

How can we make the value of design and the strength of cross-disciplinary collaboration immediately clear within a consulting context? We designed the key visual and a range of deliverables for Nomura Research Institute (NRI), one of Japan’s leading consulting firms, for its Service Design Consulting Division.

At the core of NRI are four domains: Service Design, Data Science, Data Management, and User Experience. We visualized the way these areas overlap and move beyond existing boundaries through unexpected layers of form and color. By translating the sense of discovery and momentum that emerges when different expertise intersects into an intuitive visual language, we rolled it out across communications including posters and related materials.